In this article
Key takeaways
- Electronics (223 ads), watches (216), hair care (189) and health (172) are the most advertised niches on YouCan.
- Watches on YouCan sell on the offer, not on cash on delivery: a discount in 68%, urgency in 64%, from only 16 pages.
- Hair care is the longest-lived niche: 24 of its ads had been running for 30 days or more (13%).
- Prices are tight: the median of priced YouCan ads is SAR 149, electronics 99, home 109.
The niches in numbers
| Niche | Ads | Pages | Median price (SAR) | Cash on delivery | Free delivery |
|---|---|---|---|---|---|
| Electronics | 223 | 42 | 99 | 36% | 55% |
| Watches and accessories | 216 | 16 | 149 | 4% | 4% |
| Hair care | 189 | 36 | 119 | 17% | 10% |
| Health and supplements | 172 | 35 | 100 | 35% | 43% |
| Home and furniture | 109 | 23 | 109 | 65% | 55% |
| Skincare | 100 | 33 | 139 | 37% | 37% |
Prices come from the ads that stated a price in riyals, and their number is small in some niches (only 14 hair care ads), so read them as a range. The overall picture: impulse products around one hundred to one hundred and fifty riyals, explained on video and paid at the door. For this model across the Gulf, read The GCC dropshipping market.
Electronics and gadgets: the first niche
223 ads from 42 pages, shown in Saudi Arabia (80), the UAE (54), Oman (37) and Qatar (36). Free delivery in 55%, cash on delivery in 36%, and the "Order now" button on 50%. The copy is longer than usual (a median of 68 words): a device needs explaining. And note the overlap with kids: 58 of YouCan's electronics ads also match kids words, most likely devices and electronic toys for them. For the niche across the Gulf: Electronics ads.
Watches and accessories: few advertisers, strong offers
216 ads from only 16 pages: the most concentrated YouCan niche, a very small number of sellers running many ads. Its style differs from the rest of YouCan: a discount in 68%, urgency in 64%, the "Shop now" button on 94%, while cash on delivery appears in only 4%. And the price is a single point: at least half the priced ads sit at SAR 149. They run in Saudi Arabia (70), Qatar (54) and Kuwait (36). For the whole niche: Watches and accessories ads.
Hair care and health: the ads that last
Hair care is YouCan's longest-lived niche: 24 ads had been running for 30 days or more, the highest share among YouCan niches. And note the countries: Oman first (65 ads), ahead of Saudi Arabia (54) and Kuwait (42). The "Order now" button on 48%, a discount in 30%. Details in Hair care ads.
Health and supplements: 172 ads, 93% of them video, free delivery in 43%, cash on delivery in 35%, a gift in 17%. The "See details" button is higher than usual (19%): the buyer reads before ordering. Check your country's rules on supplement ads and health claims before you borrow any angle.
Home and kids: cash on delivery and free delivery
Home on YouCan leans on cash on delivery more than any other niche: 65% of its ads, with free delivery in 55% and a median price of SAR 109: kitchen tools, organisers and small pieces a customer buys when they see them work. And kids: 103 ads from 13 pages, free delivery in 76% of them, with Oman as the biggest market (40).
How to pick your product from YouCan
- In GccFY pick "store type: YouCan" and your country, and type the niche word.
- Sort by longest running, and note the products that repeat at the top of the list.
- For each product: how many advertisers sell it? One may be chance, three or more signal demand, a crowd means saturation.
- Open the captured store page: the price, the quantity offer, the guarantee, the delivery time.
- Work out your margin after shipping and refused orders before you order the first batch.
The same method for every platform is in Winning products, and where YouCan stores sell in each country is in YouCan stores in the Gulf.
