LightFunnels winning products: what Gulf dropshipping funnels are selling right now

The five big categories on LightFunnels

An ad can fall in more than one category (a serum for hair and skin, for example), so do not add the columns up. And look at the pages: the whole hair category comes from only 36 pages. These are not thousands of stores but a few teams testing hard, and what they test most tells you what moves. The map of these stores by country is in LightFunnels stores.

Hair care: the first category, sold with before and after

1,024 ads: serums and oils for hair loss, styling devices and tools. Saudi Arabia takes 49% of them and Oman 24%. Three notes:

• The price is above the category overall: a LightFunnels median of SAR 129 against 99 for all hair ads. The funnel sells a "treatment" at one studied price, not a cheap shampoo.
• The "Learn more" button: on 22% of the platform's hair ads, and rare in its other categories: a page that explains before it sells.
• Cash on delivery is mentioned less: 11% against 23% across all hair ads; the promised result comes before the payment method in the copy.

The whole category across every platform is in Hair care ads.

Health and skincare: problem and solution

Health and supplements (858 ads from 54 pages): a "Shop now" button on 69%, a discount or an offer in 24%. It is less Saudi than hair: Oman 28% and Qatar 14%. Check licences and health claims before you test a product here; the category guide is in Health and supplement ads.

Skincare (697 ads): present in all six countries, with Qatar (14%) and Bahrain (13%) after Saudi Arabia and Oman, cash on delivery in 23%, "limited time" in 12%. Half of its priced ads sit between SAR 179 and 199: a very narrow band. And 38% of them mention hair too: "for skin and hair" products. More in Skincare ads.

Electronics and perfumes: two different categories on the same platform

Electronics (511 ads from 36 pages): gadgets and small devices explained on video. Cash on delivery in 28%, instalments in 6%, a gift in 7%. The price range is wider than elsewhere: the lower quartile up to SAR 49 and the upper from 238, so cheap accessories and dearer devices side by side. Bahrain (15%) and Kuwait (14%) take a bigger share of it than of hair or health.

Perfumes (368 ads from only 18 pages): "Shop now" on 81%, cash on delivery rare (8%). But 54% of these ads also carry health words: open the ads before you judge, the product may not be what the category name suggests.

How to check a product before you test it

1. In GccFY pick "store type: LightFunnels" and your country, and type the product word.
2. Sort by longest running: an ad that survived for weeks is a stronger signal than ten two-day-old ads.
3. Count the advertisers: three or more on the same product signal demand, dozens signal saturation.
4. Open the landing page behind each ad: the price, the quantity offer, the guarantee and the payment.
5. Remove LightFunnels from the filter and search the same product: if it also shows on Salla and Shopify, the demand is wider than dropshipping.

Nobody sees these funnels' sales or profit, so judge on public signals only. More on reading a winning product in Winning products.

Copy templates for a one-product funnel